Type of website: Kitchen Manufacturer & Installer
Effective date: 30th day of October, 2023
www.smarthaus.co.uk (the "Site") is owned and operated by SmartHaus Ltd is the data controller and can be contacted at:
- 01536 514 800
- SmartHaus, The Old Print Works, 6 Canon Street, Kettering, Northants, NN16 8RE
- The personal data we will collect;
- Use of collected data;
- Who has access to the data collected;
- The rights of Site users; and
For users in the European Union, we adhere to the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016, known as the General Data Protection Regulation (the "GDPR"). For users in the United Kingdom, we adhere to the GDPR as enshrined in the Data Protection Act 2018.
We have not appointed a Data Protection Officer as we do not fall within the categories of controllers and processors required to appoint a Data Protection Officer under Article 37 of the GDPR.
By using our Site users agree that they consent to:
When the legal basis for us processing your personal data is that you have provided your consent to that processing, you may withdraw your consent at any time. If you withdraw your consent, it will not make processing which we completed before you withdrew your consent unlawful.
You can withdraw your consent by: Emailing email@example.com.
Legal Basis for Processing
We collect and process personal data about users in the EU only when we have a legal basis for doing so under Article 6 of the GDPR.
We rely on the following legal bases to collect and process the personal data of users in the EU:
1) Users have provided their consent to the processing of their data for one or more specific purposes;
2) Processing of user personal data is necessary for us or a third party to pursue a legitimate interest. Our legitimate interest is not overridden by the interests or fundamental rights and freedoms of users. Our legitimate interest(s) are: Ensuring the smooth operation and management of your business activities related to the supply and fabrication of stone worktops. Maintaining effective communication and providing relevant information to customers and potential customers.
Conducting marketing and promotional activities to reach out to the target audience.
Enhancing customer satisfaction by offering personalized services, addressing inquiries, and resolving any issues that may arise.
Analyzing and improving your products and services based on customer feedback and preferences.
Safeguarding the security and integrity of your systems, including protection against fraud and unauthorized access.
Complying with legal requirements and regulations applicable to your business operations.;
3) Processing of user personal data is necessary for us to take, at the request of a user, steps before entering a contract or for the performance of a contract to which a user is a party. If a user does not provide the the personal data necessary to perform a contract the consequences are as follows: If a user doesn't provide their personal data necessary to fulfill a contract, it may impede or prevent the completion of the contractual agreement. As a result, you may be unable to provide the requested products or services to the user. It's important to outline this potential consequence to users so that they understand the necessity of providing the required personal data for fulfilling the contract.; and
4) Processing of user personal data is necessary for us to comply with a legal obligation. If a user does not provide the the personal data necessary for us to perform a legal obligation the consequences are as follows: If a user doesn't provide their personal data when there is a legal obligation to process it, it may result in non-compliance with our legal requirements. As a responsible business, we are obligated to adhere to specific laws and regulations that govern the processing of personal data.
Failure to provide the required personal data may lead to legal consequences, penalties, or other enforcement actions. Therefore, it is essential for users to understand their legal obligations and the potential implications of not providing the necessary personal data to ensure compliance with the law.
Personal Data We Collect
Data Collected Automatically
When you visit and use our Site, we may automatically collect and store the following information:
- IP address;
- Hardware and software details;
- Clicked links;
- Content viewed;
- Post Code; and
- Recorded Phone Calls.
- Search History.
- Data from sites that partner with Google.
- Accessibility Preferences
Data Collected in a Non-Automatic Way
We may also collect the following data when you perform certain functions on our Site:
- First and last name;
- Email address;
- Phone number;
- Payment information; and
- Post Code.
How Data Is Collected
- Enquiry Forms;
- Sample Ordering Forms; and
- Recorded Phone Calls (Not for marketing or statistics)
- Google Analytics - Cross Platform Sharing.
Due to Google Analytics (Google Signals), if you have accepted personalisation of ads, then they may associate your data from your logged in status alongside the traffic data collated.
This Google information may include end user location, search history, YouTube history, and data from sites that partner with Google—and is used to provide aggregated and anonymized insights into your users' cross device behaviors.
How We Use Personal Data
The data we collect automatically is used for the following purposes:
- Statistics; and
- Marketing (Data from enquiry forms and sample ordering forms).
The data we collect when the user performs certain functions may be used for the following purposes:
- Communication; and
Who We Share Personal Data With
Third Parties: We may share user data with the following third parties:
- Google Analytics.
We may share the following user data with third parties:
- Links clicked while using the site;
- Location of visitor;
- Device used by the visitor;
- Gender of the visitor;
- Age of the visitor; and
- Time spent on the website.
We may share user data with third parties for the following purposes:
- Targeted Advertising & Marketing; and
Third parties will not be able to access user data beyond what is reasonably necessary to achieve the given purpose.
We will not sell or share your data with other third parties, except in the following cases:
- If the law requires it;
- If it is required for any legal proceeding;
- To prove or protect our legal rights; and
- To buyers or potential buyers of this company in the event that we seek to sell the company.
If you follow hyperlinks from our Site to another Site, please note that we are not responsible for and have no control over their privacy policies and practices.
How We Protect Your Personal Data
In order to protect your security, we use the strongest available browser encryption and store all of our data on servers in secure facilities.
While we take all reasonable precautions to ensure that user data is secure and that users are protected, there always remains the risk of harm. The Internet as a whole can be insecure at times and therefore we are unable to guarantee the security of user data beyond what is reasonably practical.
International Data Transfer
We transfer user personal data to the following countries:
If you are located in the United Kingdom or the European Union, we will only transfer your personal data if:
- The country your personal data is being transferred to has been deemed to have adequate data protection by the European Commission or, if you are in the United Kingdom, by the United Kingdom adequacy regulations; or
- We have implemented appropriate safeguards in respect of the transfer. For example, the recipient is a party to binding corporate rules, or we have entered into standard EU or United Kingdom data protection contractual clauses with the recipient..
Reason for this transfer is that the servers of our Kitchen ordering systems are provided by German suppliers.
Your Rights As A User
Under the GDPR, you have the following rights:
- Right to be informed;
- Right of access;
- Right to rectification;
- Right to erasure;
- Right to restrict processing;
- Right to data portability; and
- Right to object.
We do not knowingly collect or use personal data from children under 16 years of age. If we learn that we have collected personal data from a child under 16 years of age, the personal data will be deleted as soon as possible. If a child under 16 years of age has provided us with personal data their parent or guardian may contact our privacy officer.
How to Access, Modify, Delete, or Challenge the Data Collected
If you would like to know if we have collected your personal data, how we have used your personal data, if we have disclosed your personal data and to who we disclosed your personal data, if you would like your data to be deleted or modified in any way, or if you would like to exercise any of your other rights under the GDPR, please contact our privacy officer here:
- 01536 514 800
- SmartHaus, The Old Print Works, 6 Canon Street, Kettering, Northants, NN16 8RE
If you have any complaints about how we process your personal data, please contact us through the contact methods listed in the Contact Information section so that we can, where possible, resolve the issue.
If you feel we have not addressed your concern in a satisfactory manner you may contact a supervisory authority. You also have the right to directly make a complaint to a supervisory authority. You can lodge a complaint with a supervisory authority by contacting the Information Commissioner's Office.
If you have any questions, concerns or complaints, you can contact our privacy officer, Robert Stewart at:
01536 514 800
SmartHaus, The Old Print Works, 6 Canon Street, Kettering, Northants, NN16 8RE